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The Iron's Edge

28 Day Challenge

A revolutionary fitness program designed to help you reach peak strength, endurance, and performance. This is more than just a workout—it’s a journey to mastering intensity and recovery.

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What Is The Iron's Edge?

Are you ready to push your body beyond limits you never thought possible? The Iron’s Edge is the threshold where your body achieves maximum growth without overtraining. It’s where science and discipline converge for optimal results. As you progress, you’ll push that boundary further, training harder and performing at levels you never imagined. This program is for those seeking continuous improvement and sustainable progress. It's about understanding your body and optimizing every effort. It’s also about more than physical gains—it’s about mental resilience, discipline, and self-mastery. You’re stepping into an experience that will transform your approach to fitness and redefine your limits. So, are you ready to embrace the edge? Train smarter, recover better, and become the strongest version of yourself. Why The Iron’s Edge Works:
  • We'll use progressive overload, high-intensity techniques & strategic recovery
  • You'll get the structure to maximize every session
  • Refine your ability to train efficiently
  • Adaptable program to help you break plateaus & prevent burnout
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What you can win 🏅

There will be THREE Grand Prize winners selected based on before & after photos and engagement during the challenge. We'll also be doing giveaways throughout the 28 days.
  • 1st Place: Round trip flight out to spend the weekend with me March 20-23rd 2026
  • 2nd Place: FREE 1yr subscription to my app, copy of The Iron's Edge eBook + American Brew swag
  • 3rd Place: FREE The Iron's Edge eBook
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How to Win 🏆

Three grand prize winners will be selected based on the best overall transformation after completing the 28-day challenge. Participation points will get you extra credit if it gets close between you and another participant at the end!
  • Purchase The Iron's Edge program & fill out the form in the program for your FREE TSHIRT
  • Submit your before photos & goal(s) directly in the app no later than April 28th
  • Tap "Register" at the top of the program to submit!
  • Share your journey and engage in the community & on social
  • Tap "Complete" at the end of the program to submit your after photos & testimonial
  • Final photos are due no later than Friday, May 21st
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Fueling Your Performance

Peak performance isn’t just about training—it’s about fueling your body the right way. Nutrition and supplementation are key to success in The Iron’s Edge. Our comprehensive plan ensures you get the right nutrients for energy, recovery, and muscle growth. You’ll optimize protein, fat, and carbohydrate intake to fuel every session. Supplementation supports performance as training intensifies, keeping your body primed for success.

    Need to see it to believe it?

    App Features

    Notes & Logging
    Track your weights, time, and reps. Take notes to capture your thoughts when working out
    Video Workouts
    Easy-to-follow videos for every workout in the app
    Lifetime Access
    Once you purchase, you own the program forever!
    Favorites
    Save your favorite workouts with one tap
    Streaks
    Make sure you stay on track with your goals
    Reminders
    Set workout reminders to stay on track!
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    https://d3l5vala1x2h4r.cloudfront.net/1744138110115_IMG_AC55A83EA0B4-1-comp.jpegframe
    Notes & Logging
    Track your weights, time, and reps. Take notes to capture your thoughts when working out
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    Get support & accountability from other Ashletes

    Join over 11,000 other Ashletes in our online Facebook community. This group was created to provide motivation and support and some bad ass #ASHLETES! Learn more about nutrition, learn more about form, and connect with other Ashletes. Bonus: Ashley does a LIVE Talk Tuesday every week!
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    About Ashley Horner

    I'm Ashley, and this is my story...

    Ashley Horner is a fitness model, celebrity, hybrid athlete, and trainer whose reach and influence extend globally. Through the vast reach of her social media platform, she is a strong proponent of women’s empowerment. Ashley encourages women all around the world to live boldly, love fiercely, and push every boundary. Her career has seen her establish a strong influence working with military personnel, as Ashley has helped train American SWAT teams as well as personnel at the United States Embassy in France. In addition to her involvement with the Military, Special Forces, and First Responder community, she continues to work with groups and individuals locally in her home city of Virginia Beach, Virginia. Ashley’s entrepreneurial endeavors are as diverse as her fitness interests. She owns a training facility, American Sled Dogs. She developed the WERV apparel company that stands for, WE ARE VICTORIOUS. In 2016 she opened Virginia Beach’s exclusive coffee and whiskey bar, and restaurant, The American Brew. Ashley continues to be a leading trainer and professional in the fitness industry, always pushing those who she works with to train like they expect to perform. She knows that having a strong mindset is a key factor when it comes to accomplishing what you set out to do, and it is this kind of disciplined attitude that has allowed Ashley to complete many mind-grueling feats of her own. Ashley is also very involved with humanitarian work at the Maison Fortune Orphanage in Hinche, Haiti. She has developed a special bond with the children and staff over the last several years, and they are the primary beneficiary of her charitable efforts. As well as her deep love and involvement with the K9 community and non-profits like SpikesK9. Her motto, “I stand for the broken,” describes the strength of her commitment to those in need.

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