Ollie Focus

Your Back Isn't Broken. It's Asleep.

8 weeks to a strong, pain-free back. Test, fix, reload.

You sit all day. Your hips lock up, your core switches off, and your lower back ends up doing a job it was never built for. That's why it keeps flaring up. Back Bulletproof™ is an 8-week program that wakes that system back up: you test where you stand, rebuild hip mobility and core control at home, then turn it into real strength in the gym. One-time payment, lifetime access.

Why stretching and rest haven't fixed it

Most back pain advice treats the symptom. Stretch it, rest it, get it massaged... and it comes back the moment you sit down again. Here's the thing: your lower back usually isn't the problem. It's the victim. When your hips lose their usable range and your glutes and core stop doing their job, your lumbar spine picks up the slack. Every time you bend, lift, twist or get up from your chair, it's doing extra work it was never built for. No amount of stretching fixes that. Back Bulletproof™ goes after the cause. First you restore real, usable range in your hips. Then you teach your body to own that range under load, so your back is protected by strength, not by avoiding movement. Because mobility is strength, not stretching.

What's inside the 8 weeks

A complete, structured program in my Playbook app. You open it, you press play, you follow the session. No guessing, no random YouTube routines. Weeks 1–2 · Test & Reset (home, 20 min): you take the Bulletproof Test, switch your deep core back on and get your hips moving again. Weeks 3–5 · Fix (gym, 45 min): real strength through the hinge, squat, lunge and carry, plus strength at the end of your range. Weeks 6–8 · Reload (gym): heavier, faster, real-life strong. You retest in Week 4 and Week 8, so you see your progress in numbers, not just feelings.

Starts at home (weeks 1–2), then uses equipment every gym has
The Bulletproof Test in Week 1, 4 and 8 to track real progress
Hip mobility, core control and end-range strength in every session
4 sessions a week + a 5-minute Desk Reset for workdays
Every session laid out in the app: exercises, sets, reps, video
A clear goal and rule of the day for every session

Is Back Bulletproof™ for you?

This is for you if: • You sit at a desk most of the day and your lower back reminds you of it • You used to train hard (or still do) and back pain keeps pulling you out • You've tried stretching, massage or rest, and it keeps coming back • You want to lift, play with your kids and move freely again, without bracing for the next flare-up This is NOT for you if you have an acute injury, pain that shoots down your leg, numbness or tingling, or a diagnosed condition that hasn't been cleared by a health professional. Get that checked first, then come back.

About Ollie Focus

Who's behind Back Bulletproof™

Hi, I'm Olivier, but most people call me Ollie. I'm a former high-level rugby player, now an S&C and mobility coach. I've competed on international fields and spent years coaching athletes in rugby, sprinting and combat sports. Over 200 athletes have trained with my methods. Here's what all those years taught me: pain almost never comes from where it hurts. The back takes the hit for hips that don't move and a core that doesn't hold. Fix the system, and the back takes care of itself. That's what Back Bulletproof™ is. Not a stretching routine. Not another list of "back exercises". A structured 8-week plan that rebuilds usable range and turns it into strength, so you can move freely for the rest of your life. Mobility is strength, not stretching.

Frequently asked questions

I already have back pain. Can I start?

If it's the stiff, nagging, keeps-coming-back kind of back pain, yes. That's exactly who this is built for, and the first two weeks start gently, at home, on purpose. If your pain is sharp, shoots down your leg, comes with numbness or tingling, or follows a recent injury, see a doctor or physio first and start once you're cleared. Listen to your body: this program should challenge you, never hurt you.

Do I need a gym?

Weeks 1–2 are done at home with just a floor and a broomstick. From Week 3 you'll need a gym with standard equipment: kettlebells, dumbbells, a barbell and a cable machine. If you already train, you can slot the sessions straight into your week.

I've tried stretching before. Why is this different?

Stretching gives you temporary relief, then the stiffness comes back. Back Bulletproof™ doesn't just loosen things up: it restores usable range in your hips, then builds strength in that range so your body can actually protect your back when you bend, lift and sit. That's the difference between feeling better for an hour and staying better.

I'm not flexible at all. Is this for me?

That's the whole point. You don't need to be mobile to start, you'll become mobile by doing it. Every movement progresses from where you are today.

Is this a subscription?

No. It's a one-time payment of $97 and you get lifetime access to the program in the Playbook app. Go through it as many times as you want.

How do I access the program after buying?

Right after checkout, download the Playbook app and log in with the same email you used to buy. The program is waiting for you there, with every session laid out week by week.

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